Senior Copywriter

Vaco
$25.00 - $38.00 / hr
United States, California, El Segundo
Jan 04, 2025
Position Title: Senior Copywriter (Contract Position) Location:Fully Remote The Opportunity: We are seeking a Senior Copywriter to join our client's dynamic marketing team, focusing on delivering impactful content that resonates with financial professionals and drives recruitment efforts. In this role, you'll utilize your marketing expertise, journalistic flair, and storytelling capabilities to craft and refine a variety of communication pieces and campaigns. Projects may include creating content for social media, digital platforms (websites, emails, landing pages), video/webinar scripts, and print materials. You will work closely with cross-functional teams to produce personalized, high-quality materials that engage prospects and contribute to business growth. Key Responsibilities: Collaborate with subject-matter experts, internal teams, and external vendors to develop, refine, and improve marketing content showcasing the company's services, products, and communities. Uphold and evolve the brand's voice across multiple mediums and ensure alignment with visual designs. Produce engaging marketing materials such as emails, presentations, white papers, case studies, and other deliverables that align with recruitment and marketing goals. Conduct research on target audiences to understand their challenges, preferences, and needs, developing clear and compelling value propositions. Interview financial professionals to create success stories and develop new marketing materials based on their experiences. Generate thought leadership pieces by synthesizing ideas from trade publications, research, and industry trends. Contribute to brainstorming sessions, refining language, communication strategies, and creative ideas with team members and stakeholders. Monitor competitor content to identify opportunities for differentiation and ensure the brand remains competitive. Manage multiple projects simultaneously, meeting deadlines and keeping stakeholders informed of progress. Be open to collaboration and feedback, continuously improving the quality and impact of content. Qualifications: Required Skills and Knowledge: Proven portfolio showcasing a range of published work. Exceptional writing and editing skills, with a focus on clarity, consistency, and impact. Strong organizational skills to handle multiple complex projects and meet tight deadlines. Ability to write both long-form content (white papers, articles) and short-form pieces (headlines, social posts). Strong conceptual thinking to identify the core message and communicate it effectively. Collaborative mindset and the ability to engage with colleagues across all levels of the organization. Proficiency in Microsoft Office products. Preferred Skills and Knowledge: Experience in financial services or related industries. Familiarity with SEO and keyword optimization practices. Knowledge of Drupal or similar content management systems. Experience with marketing tools, especially Marketo Engage. Education and Experience: Bachelor's degree in marketing, communications, creative writing, psychology, or a related field. Minimum of 3 years as a senior copywriter or 7 years of professional copywriting experience. Vaco values a diverse workplace and strongly encourages women, people of color, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply. EEO Notice Vaco is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race (including but not limited to traits historically associated with race such as hair texture and hair style), color, sex (includes pregnancy or related conditions), religion or creed, national origin, citizenship, age, disability, status as a veteran, union membership, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, political affiliation, or any other protected characteristics as required by federal, state or local law. Vaco LLC and its parents, affiliates, and subsidiaries are committed to the full inclusion of all qualified individuals. As part of this commitment, Vaco LLC and its parents, affiliates, and subsidiaries will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR@vaco.com . Vaco also wants all applicants to know their rights that workplace discrimination is illegal. By submitting to this position, you agree that you will be giving Vaco the exclusive right to present your as a candidate for the foregoing employment opportunity. You further agree that you have represented information about yourself accurately and have not affirmatively misrepresented your qualifications. You also agree to maintain as confidential, to the fullest extent permitted by law, any information you learn from Vaco about the position and you will limit disclosure of information about the position only to the extent necessary to perform any obligations in furtherance of your application. In exchange, Vaco agrees to exercise reasonable efforts to represent you through all solicitation, job screening and resume dispersal. Privacy Notice Vaco LLC and its parents, affiliates, and subsidiaries ("we," "our," or "Vaco") respects your privacy and are committed to providing transparent notice of our policies. California residents may access Vaco's HR Notice at Collection for California Applicants and Employees here. Virginia residents may access our state specific policies here. Residents of all other states may access our policies here. Canadian residents may access our policies in English here and in French here. Residents of countries governed by GDPR may access our policies here. Pay Transparency Notice Determining compensation for this role (and others) at Vaco depends upon a wide array of factors including but not limited to: the individual's skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. With that said, as required by local law, Vaco believes that the following salary range referenced above reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure. The individual may also be eligible for discretionary bonuses.