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Utility Sales Manager

RDO Equipment Co.
United States, Texas, Buda
17301 Interstate 35 (Show on map)
Feb 05, 2026
Description

Lead the charge in growing RDO Equipment Co.'s Utility business across Central & South Texas. In this role, you will inspire, motivate, and elevate a team of Utility Sales Professionals-driving performance, strengthening customer relationships, and building lasting brand and store loyalty. This role can be based in Austin, Buda, or San Antonio.

What's in it For You:



  • $85,000- $105,000 / year
  • 50% bonus potential
  • A comprehensive benefits package that supports your well-being. For more details and to view these offerings, visit RDO's benefits page.
  • A company that lives by its core values: they're not just words on a wall, they're how we work, grow and lead. Learn more about our core values.


Why RDO?
When you join RDO Equipment Co., you'll become part of an industry-leading team providing a world-class experience for customers who do vital work. We deal in iron from the world's leading equipment and technology manufacturers, but we're a people business first. RDO has grown from humble roots, guided by a family's values, and shaped by the strengths, voices and entrepreneurism of our team members.

Texas has a booming construction industry. The need for RDO's services and product expertise in this region is diverse. In Buda, you'll work with customers of various scales to help them maintain efficiency and profitability throughout the year. These companies do the important work of building Texas' infrastructure and supporting its economy, relying on support from RDO team members every day. Join the growing team in Buda and make your impact today.

What You Will Do:



  • Motivate, manage, and coach Utility Sales Professionals to achieve strong performance.
  • Build and execute a territory sales plan focused on growth, customer engagement, and brand loyalty.
  • Partner with store leadership and CE sales teams to support and promote CCE sales efforts.
  • Develop a structured customer relationship process that strengthens long-term partnerships.
  • Monitor performance, set clear expectations, and guide the team toward continuous improvement.
  • Support the sales team with prospecting strategies, product expertise, pricing, and competitive positioning.
  • Use sales data, forecasting, and market insights to shape sales strategies and campaigns.
  • Maintain exceptional customer satisfaction by understanding current and future customer needs.
  • Facilitate team meetings, provide feedback, and maintain open communication channels.
  • Uphold RDO Equipment Co.'s Core Values in all customer and team interactions.
  • Protect and elevate the company's brand and reputation by upholding RDO Core Values in all interactions.
  • Lead staffing, development, training, performance management, and resource allocation for the sales organization.
  • Champion safe, ethical, and efficient business practices.
  • Participate in companysponsored training to advance skills and industry knowledge.
  • Maintain strong, professional relationships with peers, management, and support teams.
  • Perform additional duties as assigned.


What You Will Need:



  • Ability to travel around 50% - 75%. Frequency may vary based on regional and business needs.
  • Previous supervisory or management experience (preferred).
  • Industry and/or heavy equipment retail sales experience.
  • Strong understanding of local market conditions.
  • Excellent customer service skills.
  • Strong written, verbal, and interpersonal communication abilities.
  • High computer proficiency.
  • College degree preferred.
  • Candidates must have valid work authorization and be able to work in the U.S. without company sponsorship.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.
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